Reign Lore, a premium bags & accessories company, embodies the spirit of Beau Monde, also known as "Fashionable Society". Born in the cultural center of the Los Angeles valleys, Reign was crafted to cater to the style-conscious urbanite’s standard of fashion, function, and panache. Our enthusiasm for timeless design continues to enshrine a space for adoration of the sophisticated. To achieve our signature distinction of refined style, our founding designers drew inspiration directly from the "City of Angels". Embodied with the glamourous posh of Rodeo Drive and the fabled Hollywood Hills, the ethos of Reign can be appreciated in each of our beautifully crafted products as we continually partner with the most talented creators that share our core values: Perpetual Innovation, Superior Design, & Enduring Style. Above all, we surrender our passion to these values to ensure we pay homage to our fashion heritage, while pushing the industry gracefully forward.
Fashion Meets sophistication
Our mission from day one has been clear: elevate the collective fashion consciousness with sophisticated design. We believe this is achieved solely through collaboration with passionate creatives, intense attention to product detail, and full immersion in the cultural zeitgeist surrounding us. We refer to this mantra as our “Design Credence” and it is a guiding compass for a design cohort striving toward quintessential craftsmanship. From our Design Credence emerged a limited product line of masterfully crafted pieces for our loyal customers to hold dear. Although we work continuously on launching exciting new merchandise, we remain vigilant in adding only the best we have to offer to our existing catalogue.
"From what I've seen so far, Reign has more than surpassed my expectations...This brand will be around for many years to come."
"Hands down one of my favorite new brands I have shopped with in a while. They have really nailed it from their aesthetics to the quality of the products they deliver..."
The Reign Oath
Our customers are at the heart of everything we do,
that is why Reign strives to provide a frictionless shopping experience to each
one of our customers. We promise to continually find ways to improve our
product quality, website experience, customer service standards, and delivery
speeds with hopes that our loyal fan base continues to consider us a cut above the